Online Geolocal Marketing
Unlike traditional advertising (e.g. local newspapers, flyers, direct mail, etc.), with geolocal marketing you reach potential customers when they really need you.
This makes this strategy for local companies efficient and economical.
Now is the time for you to leverage these services to grow your business before your competitors take off.
All local businesses can improve their business and earn more through local marketing, so...
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Example of Online Geo-Local Strategy
Google my BusinessYour presence across Google, including Search and Maps | Google My Business is a tool that enables you to manage and optimize your Business Profile on Google.
Let’s cover the four core ways you can use this Google My Business to make your profile on Google listing a better local marketing tool.
1. Engage with consumers
You can respond to reviews, answer questions, enable direct messaging, and set up associated alerts. You can even use Google My Business to publish posts to your Business Profile, much like you would with Facebook and other social media platforms.
2. Highlight your business
Through your Google My Business account dashboard, you can provide hours, a link to your website, products and pricing, attributes, and other details that make your business unique.
3. Gain insights
You can gain key insights on your audience and local search performance. You can see the queries customers are using to find your Business Profile, whether they found you on Google Maps or Google Search.
You can also, track clicks from a Business Profile via UTM parameters and Google Analytics.
4. Perform local SEO
Through your Google My Business dashboard, you can incorporate keywords into your Business Profile and perform other optimizations to help it rank in local results.
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Seo Local MarketingContent Seo Oriented, Meta Key and Meta Description | Any small or multi-site business can grow their business and attract more customers by using local SEO strategies.
Local SEO (Local Search Engine Optimization), sometimes referred to as local search marketing, is an incredibly effective way to market your local business online, as it helps businesses promote their products and services to local customers.
According to Google, 46% of searches have "local intent".
For local search keywords, which typically include a location or "near me," search engines understand that what the searcher wants are location-based suggestions or business listings, and so that's exactly what they offer. in the results of the local search engine pages (SERP). This difference in behavior and outcome is precisely why local SEO is important and worth investing alongside standard SEO.
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Social Online PPC AdvUse Local pay-per-click ads to reach interested leads | The Social PPC, more like display advertising than search advertising, can create a deep relationship with the user.
Thanks to the ability to geolocalize the ads (definition of the action range), to choose the right keywords, to define the characteristics of your ideal customer, it is possible to increase sales, strengthen awareness of your brand and retain your specific target.
The world of social networks (Facebook, Instagram YouTube, Twitter, LinkedIn, Tik Tok etc.) doesn’t only influence social life, but also personal interests and even purchases.
According to our experts social PPC is at its best when implemented as a part of a larger and strategically more comprehensive campaign.
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Ads GoogleUse all the power of google ads for your business | Through a well-planned and structured geolocalized Ads campaign we can put your website at the top of the search engines. |